Bravura’s role as an overall communications advisor:
PRE-IPO
- Clarifying the equity story
IPO
- Marketing brochure and materials structure and content
- IPO marketing campaign planning and implementation
- Investor web page structure and content
- Planning the social media campaign
- Assisting with the retail presentation and the Q&A document
POST-IPO
- Optomed’s communications strategy
IPO and listing on Nasdaq Helsinki Oy’s official list 22 November-2 December 2019
- The IPO consisted of a public offering in Finland and Sweden as well as of private placement for Finnish and international institutional investors
- In the IPO, Optomed received over 2,300 new owners, and the company’s shares were subscribed by Finnish and international institutional investors and private investors in Finland and Sweden
- Subscription price EUR 4.50/share
- Trading on Nasdaq Helsinki Oy’s official list commenced on 5 December 2019